Cruelty Free

Today we still have manufacturers proud to announce the use of dog and horse’s hair in the manufacture of their make-up brushes. The technique used by these companies to acquire their hair is horrific. Not shaving the hair but scalping the animal alive to obtain a rigid hair base. Absolutely inhumane!

Thank Heaven’s Brush, we have an exceptional alternative, our Taklon synthetic brush line. Today’s technology has developed a ‘Green’ synthetic from plants and recyclables. And Heaven’s Brush has perfected the processing of this synthetic to eclipse pre-existing synthetic brush lines and to surpass the animal hair make-up brush quality. Therefore, there is no longer a need to use animal hair make-up brushes! We no longer need to senselessly kill or harm animals. We have an amazing alternative that is healthier for your skin and will give you a flawless application. These synthetics and natural fibers are the new STYLE of the future. NOT ANIMAL PRODUCTS!

Respecting and preserving the world we live in is our responsibility. It’s our gift for future generations. Most cosmetic companies only have 2-3 synthetic brushes in their line. The remaining brushes are animal hair. These companies are heavily invested into the animal hair market and are resistant to change.

Heaven’s Brush by Branded J Collections products are 100% Cruelty-Free.